Attensity to Host Free Webinar on Growing Your Retail Business By Understanding and Acting on Customer Conversations

Experts from Whirlpool and Attensity Come Together for an Interactive Discussion on Analyzing and Acting on Market Buzz

June 08, 2009

What:   
“Voice of the Customer/Market Voice for Retail and Consumer Packaged Goods,” is a complimentary webinar on an exciting new solution designed specifically for the retail market. This webinar is hosted by Attensity™ Group, the leader in business user applications that generate value from unstructured data.

When
12:00 p.m.-12:45 p.m. EDT, Thursday, June 18, 2009

Who:   
Dale Zila, operations manager in Whirlpool Corporation’s Customer and Appliance Care Group, will join Catherine van Zuylen, vice president of product marketing for Attensity Group.

  • Hear from Whirlpool on how they are leveraging internal and external customer feedback in tough economic times to improve quality, drive increased customer satisfaction and retention, and gain competitive insight. This customer feedback comes directly from customers and repair people into Whirlpool’s support and service organization, as well as from customers talking about products and services online.
  • Learn how Attensity Voice of the Customer captures, analyzes, and delivers actionable insights from unstructured customer feedback so you can prioritize, optimize and proactively respond to real customer issues that impact brand equity, as well as create a network of customer advocates or detractors.
  • Experience Attensity Market Voice to analyze the market buzz around issues and feedback found in web community and discussion forums, online product reviews and countless social media sites.
Why:   
Whether you have an online channel, brick and mortar or both, this webinar is invaluable for retailers and Consumer Goods manufacturers who want to know how to use the voice of the customer to increase customer satisfaction while reducing service costs.

Improving retail customer satisfaction by rapidly understanding and acting on issues that impact customer monetization -- their commitment, advocacy and satisfaction -- has never been more important.

According to Internet Retailer, "a single point increase in satisfaction score for the Top 100 online retailers measured in the last two years predicted an increase of $112 million in online sales on average." Companies have caught on that listening to and acting on customer feedback dramatically impacts sales!

How:   
Register for free online at: http://www.attensity.com/en/attensity_retail_webinar.html

About Attensity Group

Attensity Group provides business user applications that generate value from unstructured data. Its comprehensive family of solutions leverages semantic analytics to enable knowledge management professionals, business leaders, customer support personnel and customers to interpret and manage an organization’s unstructured data to get relevant and actionable answers — fast. Attensity Group’s award-winning software is in use by more than 250 of the Global 1000 and by large government agencies to deliver powerful insights, enhance operational efficiency, reduce risk exposure, and ensure increased customer satisfaction. The Service & Support Professionals Association (SSPA) has honored Attensity Group with its 2009 Recognized Innovator Award. Attensity Group, with more than 500 installations worldwide, services customers from multiple offices in the U.S. and Europe. The company’s go-to-market entities are Attensity Americas and empolis in the EMEA region. Attensity Group’s corporate headquarters are in Palo Alto, Calif. More information is at http://www.attensity.com. Follow Attensity on Twitter at http://twitter.com/attensity and read the corporate blog at http://www.attensity.com/en/Company/Blog/index.php